East Delhi Municipal Corporation (EDMC) and Bisleri’s Bottles for Change program collaborated in the month of November 2020 to implement Bottles for Change Program in the areas under East Delhi Municipal Corporation in alignment with ‘Swachha Bharat Abhiyan’ and ‘Swachh Survekshan 2021’

Plastic is an integral part of our lives.  Its importance has been witnessed during COVID pandemic. We all need to understand that, all types of plastics are recyclable. The only way to beat plastic pollution is to, find feasible and effective ways to manage plastic after its use. Bisleri’s Bottles for Change initiative provides all-inclusive solution to this problem.

Citizens just have to clean and segregate plastic separately and send it for recycling after its use. There by they’ll be ensuring, no plastic is sent to dump yards or waste bins

Objectives of this collaboration are:

1. Spread an awareness about used plastic management and bring habitual changes in citizens
2. Promote cleaning and separate segregation of plastic after its use
3. Develop an understanding about plastic recycling amongst the citizens
4. Reduce the plastic going to dump yards

Overall approach about the implementation of the program:

• Approach more and more citizens, housing societies, corporates, school colleges, other institutions and spread awareness about used plastic management
• Enroll various entities in the program and send used plastic directly for recycling resulting the reductions in plastic going to dump yards
• Work closely with EDMC for better impact under Swachh Survekshan 2021

Stakeholders Approached and enrolled under the program

• Complete Mapping done of EDMC areas to implement ‘Bottles for change’ Program
• Total 80+ housing societies approached.
• Total 5000+ households enrolled till date in East Delhi.
• Clean Plastic collection 1820 kgs till date.

Other Meetings and awareness sessions done for scaling up the program

• Meeting with Nigam Parsad of ward no 03E, Mrs. Saroj Singh and sanitary inspector Mr. Jaidev and start awareness session from that block.
• Awareness session at Mayur Vihar Phase-1, Pocket-3 with gathering of 50 people.
• 20 Meetings done with sanitary inspectors (SI) as suggested by EDMC officials. Meetings were fruitful as SI’s are aware about strengths and weaknesses of geographical areas under them.
• Installed a display corner made from recycled products at EDMC Head Quarter. Objective of this display corner is to spread an awareness about recycling and its benefits. Inauguration of this display corner was done by Mr. Nirmal Jain- Mayor- EDMC.  Other officers Mr. Satpal Singh- Chairman Standing Committee, Mr.Pravesh Sharma- Leader of the House, Mr. B. S. Pawar- Chairman- Environment Management cell, Mr. Pradeep Khandelwal Chief Engineer, Mr. Rajiv Kumar- Councilor ward No. 5 were present for the inauguration.  Products like coasters, miniatures of tree guards, benches made from multi-layer plastics, shirts from PET plastic, shopping bags made from plastic yarn etc. is displayed.
• 4 Corporates i.e. BSES Yamuna Power Limited, Ace Joinings com, Rise India & Tara Corporate Services Limited from East Delhi registered in the program.Total 5 Awareness sessions done in EDMC areas in Mayur Vihar Phase-1 Pocket-3, Kotla Village, BSES Yamuna Power Limited, Tara Corporate Services Limited, Ace Joinings com.